Zenergy utilizes Leadfeeder website visitor tracking software for the intended purposes of helping our organization manage leads, increase ROI, and to better understand how our users interact with our website. Visitors are tracked in our lead generation system through the use of cookies and when one of the following actions is completed on our website:
- Webform submissions and newsletter opt-ins
- As you interact with our content (downloads, videos, and email, and campaigns)
- When you click on links or downloads within direct emails, campaigns, and newsletters
- When you participate in an online-chat on our website
After a visitor has completed one of the actions listed above, it will recognize/track returning visitors and provide us with data on the pages the user visited and the amount of time they have spent on our website. This information provides us with a better understanding of our audience and any patterns that our potential clients present. At times we may also utilize cookies to collect and analyze anonymized data on our visitor’s browser/device use, industry/job title, pages hit on our website, and location (city, country).
Under the current GDPR regulations pertaining to the U.S. we may collect data on potential leads from in-person events (conference, workshops, MeetUps), based on their direct consent:
- LeadCapture
- Direct email follow up/referral pertaining to an in-person event
- Business card submittal
- Newsletter registrant signup sheets
- Conference attendee lists supplied to exhibitors via conference organizer
Any of the following attendee information presented on an attendee conference list, who resides in the EU, may be automatically excluded from our marketing and sales follow-up/outreach.
Comments
When visitors leave comments on the site we collect the data shown in the comments form, and also the visitor’s IP address and browser user agent string to help detect spam.
An anonymized string created from your email address (aka a hash) may be provided to the Gravatar services to see if you are using it. The Gravatar service policy is available here: https://automattic.com/privacy/. After approval of your comment, your profile picture is visible to the public and the context of your content.
Contact Forms
This site utilizes contact forms to collect information on those seeking out job opportunities, software solutions services and/or blog comments through form submissions. We may keep job application submissions in our database for up to 7 years to reach out to prospective employees if a job that suites their capabilities arises. However, we do not use this information submitted through our online forms for marketing purposes.
California Online Privacy Protection Act:
Zenergy is compliant with the California Online Privacy Protection Act and ensures that your information will not be shared with any outside parties without prior or direct consent.